As a founding partner of The Norden Group, Garen Winn set out to create a unique firm in an industry which for the most part has let down its customers over the years. With rampant problems ranging from a lack of performance, understanding of products and solutions, transparency of fees and an overall game plan, most savers and investors have been stuck with a feeling of hopelessness and discouragement, which usually only motivates them to do less or nothing at all.
After playing competitive golf at Utah Valley University and passing his player ability test to enter into the PGA, Garen quickly realized that a career in golf wasn’t for his new young family. With his father being a CPA and his mother running a payroll and bookkeeping business, Garen has always had a desire to help people with their finances. Since beginning his practice in 2003, Garen has had the pleasure of helping hundreds of clients ranging from the young family looking to buy their first house, to the successful business owner looking to lower their tax liability, to the retiree who needs to make their money work for them now, to the widowed looking for clarity and guidance. Garen loves inspiring others to action, and gets gratification in seeing the successes of others. When he’s not at the office you can find him on a golf course somewhere or spending time with his wife and 5 children.
Andrew Van Buren
Andrew is a founding partner of The Norden Group and second generation in the financial industry. At an early age Andrew became very interested in finance and how money really works which led him to owning multiple businesses and working with people across the nation. Andrew quickly realized that the financial industry was broken and there was a real need for expert advice from independent unbiased professionals. Andrew has spent his career working with business owners and entrepreneurs employing sophisticated investment and tax strategies.
Andrew is a CERTIFIED FINANCIAL PLANNER™, CFP®, and completed his course work at University of Texas San Antonio. Andrew graduated from Utah Valley University with a bachelor’s degree in Business Management. Andrew really enjoys playing basketball and golf and is an avid Utah Jazz fan.
Tyson Wakley was born in Lyman Wyoming. While there he enjoyed working for his dad’s construction company and learned the value of hard work. Tyson also spent a lot of time in athletics; another passion in his life. Whether it was Basketball, football or running track, Tyson spent long hours practicing. With the pressure packed games came a great respect for dedication and the importance of Team Work. After serving an LDS mission in Canada, Tyson attended Utah Valley University and graduated in 2008 with a degree in Business Management. Through his schooling process he realized that he wanted to create and be part of a team of professionals with similar values and goals. Tyson wants to help individuals improve their financial efficiency throughout their lives, and especially through retirement.
With a new goal and graduation behind him, Tyson and his three business partners founded The Norden Group. Since then, they have been successfully guiding their clients to financial stability and independence. Tyson’s greatest strength lies in his ability to sincerely communicate and connect with those he comes in contact with every day. Tyson and The Norden Group care about their clients and it shows in their approach to business, and life.
Tyson currently lives in American Fork with his lovely wife. Together they have two beautiful children; Emery, and Nixon.
Seth Merrill has a passion for helping his clients by bringing clarity and simplicity to their financial lives, while empowering them with education. He enjoys working with the young professional to help them understand how to accumulate wealth by being efficient in their savings, tax, and investment strategies. He also enjoys working with those who have reached the end of their careers to assure that their hard work and diligence will allow them to have financial peace of mind in retirement by maximizing income strategies with their social security, pension, and investment portfolios.
During his career, Seth has seen how the financial services industry is designed to be self serving and bias in its advice. He quickly realized it was a broken model and set out to create The Norden Group to be an independent firm that works for the client, not the financial services company.
Seth is a CERTIFIED FINANCIAL PLANNER ™ and completed his course work at the University of Texas San Antonio. He graduated with a Bachelor of Science Degree from Brigham Young University. He enjoys all things sports especially basketball and golf. He is married to a southern belle and has two beautiful daughters.
Devin has helped hundreds of families find peace of mind through advanced final expense planning since graduating from the BYU Marriott School of Business in 2012. He specializes in funeral expenses, and VA benefits and seeks every opportunity possible to educate families about what to expect after the loss of a loved one, and how the loss of a spouse will affect their financial future. After several years Devin expanded his professional designations to include a series 65 license. This has enabled him to assist families comprehensively through the retirement planning process. He did this to provide even greater peace of mind and confidence to his clients.
This desire to expand and improve is also evident in his athletic activities. Devin is a runner at heart and thrives in all endurance sports. He as participated in numerous marathon, ultra marathon and triathlon events. He has qualified for and will participate in the 2016 Boston Marathon.
Devin’s professional and athletic world combined in 2012 when he and his wife started a non-profit organization called, Miles for Smiles. Several times a year they sponsor children and adults with severe physical and mental disabilities to participate in local competitive race events.
Devin is married to his High School sweetheart and has 4 children 5 and under.